Contact: Brian Sansoni, 202.662.2517 or bsansoni@sdahq.org

PARADE HIGHLIGHTS SDA, CDC PARTNERSHIP

Parade magazine – with a circulation of 36 million and a readership of nearly 80 million people – profiled SDA’s partnership with the Centers for Disease Control and Prevention (CDC) in the December 5 issue.

Featured in the magazine’s “Intelligence Report” column, the piece used information from a recent SDA news release that highlighted SDA survey data on students who take personal hygiene products with them to school. The article goes on to say that “the CDC and The Soap and Detergent Association have teamed up to create a new hygiene education program for the nation’s middle schools. Titled SNAP (School Network for Absenteeism Prevention), it offers hand washing facts and ways to keep classrooms clean.” The piece also lists SNAP’s website, www.itsasnap.org, as a source for more information on the program.

To find out more about SDA’s participation in the SNAP program, contact Nancy Bock at 202.662.2507 or at nbock@cleaning101.com.